Pampers Logo within a Heart

Sleep tight, we’ve got the night 🌙

Join us in celebrating World Sleep Day and discover how Pampers is committed to giving your baby the peaceful nights they deserve

A baby sleeping on the side in a crib
Baby sleeping image on the side in a crib
Pampers Logo within a Heart

Sleep tight, we’ve got the night 🌙

Join us in celebrating World Sleep Day and discover how Pampers is committed to giving your baby the peaceful nights they deserve

World Sleep Day logo saying " March 14 2025, World Sleep Day, Make sleep Healthy a priority"

Pampers and World Sleep Society unite to promote the importance of uninterrupted sleep for baby

Snippet of the app Knowledge Hub section

Expertly curated tips from sleep pediatric experts that help you reach sleep success

3 diaper layers to showcase Leakage superiority of pampers products

Super Absorbent Diaper that keeps your baby dry up to 12h

Breathable Diaper sheet to show how pampers products keep baby skin dry

Breathable Diaper that keeps your baby skin dry overnight

Focus on the Smart Sleep coach app in the baby's schedule section

Fully personalized sleep plan   that optimize sleep habits for restful nights

Logo of saying Sleep Tight we've got the night" hanging a bit like a Christmas tree

🌙 Why is sleep important for your baby?

Although sleep is important at all stages of life, it’s particularly important for babies. Sleep is a vital cornerstone of baby’s development, helping to nurture both physical and neurological growth.

It plays a crucial role in everything from supporting baby’s immunity, to helping consolidate daily memories and aiding in emotional regulation – it’s no wonder newborn babies spend approximately 70% of the time asleep!

Baby sleeping on the side on a bed

🌙Why is sleep important for your baby?

Although sleep is important at all stages of life, it’s particularly important for babies. Sleep is a vital cornerstone of baby’s development, helping to nurture both physical and neurological growth.

It plays a crucial role in everything from supporting baby’s immunity, to helping consolidate daily memories and aiding in emotional regulation – it’s no wonder newborn babies spend approximately 70% of the time asleep!

At Pampers® we want to help guide parents through every sleep stage, leading the way to peaceful nights’ sleep for baby.

Sleeping moon in blue

For healthy baby's sleep

Baby sleeping on the side on a bed
Pampers Swaddlers Overnight diaper pack image
For extra absorbent dry nights
Pampers® Baby-Dry™
Baby sleeping on the side on a bed

Up to 12hrs all-around leakage protection

Extra dry layer that absorbs wetness quickly

Stop and Protect Pocket to help prevent leaks at the back

Pampers Baby Dry Pack with a baby smiling on the pack.
Smart sleep Coach App store logo
Mobile Application
Smart Sleep Coach
4.7 stars in yellow for rating the Smart sleep coach app
4.7/5 • 700M+ Downloads

Know when to sleep
Real-time predictions for easier days and nights.

Track sleep in one tap
No thinking, just tap and go.

Short, expert-backed tips
Quick mini-lessons to make sleep and feeding easier.

The smart Sleep Coach QR code redirection to the app store that can be scanned by your phone

And for leakproof naps during the day

Baby sleep on their back with the Pampers Baby Dry Nappy Pants in a crib
Pampers Swaddlers Diapers pack with baby sitting on the pack
Taped Diapers
Pampers Baby-Dry Nappy Pants
Baby sleeping on the side on a bed

SUPER ABSORBENT CORE: With a super absorbent core, these Pampers pants Size 5 absorb liquid instantly, while double leg cuffs help prevent leaks around the legs.

EASY NAPPY CHANGES: Experience hassle-free nappy changes with Nappy Pants Size 5. Easy-On in just one pull.

TRIPLE PROTECTION: Pampers Size 5 nappy pants offer 3x protection with a stop and protect pocket, a 360-degree stretchy waistband, and double leg cuffs to prevent leaks and ensure a snug fit.

Pampers Baby dry Nappy Pants pack

Pampers x World Sleep Society

10 tips for healthy baby sleep

Tip 1

Keep morning wake-up time consistent

Having a consistent morning wake-up time helps establish a sleep pattern
Flying paper plane with a yellow dot tail
Tip 2

Enjoy play during the day

Fresh air, natural light, and physical play help babies tell day and night apart.
Drawing of a smiling moon in the cloud and a smiling sun above it
Tip 3
Ensure the room is dark for sleep
This creates the best environment for long, uninterrupted sleep.
shut eyes drawing
Tip 4
Follow a consistent bedtime routine
Follow the same night-time routine, including soft nightclothes, a diaper change, book time and a cuddle and soon your baby will learn to ‘expect’ sleep.
Sleeping Baby and "zzz" drawing
Tip 5
Use a fresh & high-quality absorbent diaper
To minimize unnecessary wake-ups, use a trusted nappy that offers overnight dryness and skin protection.
A drawing of a diaper with the Pampers Yellow heart in the middle
Tip 6
Ensure safe sleep practices
Follow the latest safe sleep guidance in your country and put your baby to sleep on their back with their face and head free from coverings.
Drawing of a locker
Tip 7
Minimize unnecessary sleep disruptions
Be a sleep guardian. Set up your baby on comfortable environment to protect night-time sleep.
Drawing of a shield with the pampers yellow heart in the center
Tip 8
Build healthy sleep habits from the start
Establishing a bedtime routine     helps signal to your child that it is time to wind down and prepare for sleep.
Pampers Heart with arrows around it
Tip 9
Protect your sleep too
Think about your wellbeing and find time for self-care. Share the night-time wake-ups if you can.
Drawing crown
Tip 10
Trust yourself as a parent
You’ve got this! Remember, you know your baby best and you know what they need for a good night’s sleep.
Drawing of a smiling baby
Pampers Products

Ultimate Baby Sleep Combo

Pampers Baby Dry Pack with a baby smiling on the pack.
Pampers® Baby-Dry™ Diapers
Up to 12hrs all-around leakage protection
4.7 yellow stars for rating Baby Dry diapers
(4.7 stars)
Pampers Baby Dry Pants pack with a toddler raising her hands on the pack
Pampers® Baby-Dry Nappy Pants
Easy Nappy Changes
4.7 yellow stars for rating Baby Dry diapers
(4.8 stars)
A phone screen with the homepage of the smart sleep coach app
Smart Sleep Coach
by Pampers
4.7 yellow stars for rating Baby Dry diapers
(4.7 stars)